Wink Look Book
A magazine titled "WANK" resting on green palm leaves, featuring a woman in a white wedding dress standing on steps with a building in the background.

Oleg Cassini

Oleg Cassini is an exclusive designer collection available at David’s Bridal that is all about timeless & opulent style. This look book was designed as part of a series of digital look books to help brides browse styles and get inspiration for their big day.

FOR DAVID’S BRIDAL

The why:

Open magazine featuring a wedding portrait of a smiling bride in a lace wedding dress holding a bouquet of white flowers, with a smiling groom in a white tuxedo with black bow tie standing behind her. The right page has gold and purple text about timeless wedding styles and the Oleg Cassini brand logo.

Create an immersive experience for brides to browse and get inspired by style, brand & aesthetic.

A woman in a white wedding dress holding a bouquet of white flowers, smiling and posing indoors. Text on the page reads "this ROCK flawless" and describes fine jewelry options from Diamond Nexus.
Open wedding brochure featuring images of brides in lace wedding gowns, standing outdoors with stairs and building architecture in the background, and elegant gold and black text.
Open wedding dress catalog featuring a bride in an elegant lace wedding gown standing outdoors by a fountain, and close-up images of two different wedding dresses, one with floral details and sheer long sleeves, and the other with off-the-shoulder neckline. The page includes the headline 'Classically captivating' and descriptive text about the wedding dress collection.

The team:

Creative Direction by Bryan Dow, Art Direction by Paige Sands & Meg McGinley, Graphic Design by Meg McGinley, Photography by Ricky Tompkins & Liz Von Hoene, Copy by Catherine Strawn & Cara Vedral.